Coastal Creamery

The Brief:

Coastal Creamery is a new ice cream and cookie cafe located in the “Old Port” district of Portland, Maine just steps away from the wharf. Owners Kevin and Hayley wanted a brand that rang true to their tagline: “Keep life fun, have lots of laughs, and always stop for ice cream!”

The Solution:

Kevin and Hayley came to me with a clear vision as a jumping-off point, and I helped bring it to life trough refining the overall direction, logo concept, typography and color palette that would ultimately come together to form their visual brand. We then implemented the visual look across various touch points including signage and window graphics, apparel, gift cards, and business cards.

Awards Won:

2023 American Graphic Design Award in the Logos and Brand Identity category.

Services Provided:

  • Brand Strategy

  • Logo Suite Design

  • Outdoor Signage Design

  • Window Graphics Design

  • Menu Board Design

  • Typography (customized)

  • Brand Color Palette

  • Business Card Design

  • Gift Card Design

  • Pattern Design

  • Illustration

  • Brand Guidelines

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